From Search Engine Land
Google Search Console adds Products to enhancements reporting section
Exciting – a new feature has quietly launched in Google Search Console for sites with products. Read more
Content structure and structured data: Will they impact featured snippets?
In a recent Webmaster Hangout, Google’s John Mueller said there is no particular markup that he is aware of used to generate Featured Snippets. Read more
Nearly half of users have a bad reaction to ‘not secure’ browser warning, survey finds
With few exceptions, brands suffered diminished credibility in UK study. Read more
Controversy over Google Featured Snippets stealing publisher traffic reignites
Google said it will take feedback into consideration. Read more
Google to kill off property sets within Search Console
Google says you can download the data from the interface or the API before they turn it off completely. Read more
Google’s CTR answer just what you’d expect, and this is why SEOs go bananas
Google has finally sent us an official statement about our question if Google use click through rate for rankings. Read more
Video comes to Google responsive display ads
Now you can add YouTube video assets to Google responsive display ad (RDA) campaigns. Read more
Not just for auto anymore: Google tests giant image search ads in new verticals.
The ads feature a carousel of images. Read more
Planning and creating the perfect landing page
How to create landing pages that convert. Read more
Maximize Facebook performance by leveraging the algorithm
A successful Facebook campaign structure is based on objective, budget and target audience. Read more
Google’s next chapter for metrics to focus on clarity once ‘average position’ is removed
Fred Vallaeys explains why advertisers need to rethink bidding strategies and position metrics now that Google has announced it will sunset one of its oldest metrics later this year. Read more
Google call-only ads getting ‘expanded’ with more characters
The business name is also shifting. Read more
Google revamps Test My Site mobile site speed tool
See how your site stacks up against competitors, get recommendations for improvement. Read more
Google opens complaint form to crack down on fake info in Maps
Will this reduce the issues with fraud and spam in the Google My Business listings? We’ll see. Read more
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