28 Dec | Digital weekly roundup

Our weekly digest of what’s happening/trending in the digital world provided by Search Engine Land, Marketing Land and Search Engine Roundtable.

From Search Engine Land

How to create landing pages that convert
If you’re looking to gather leads for your business, you need to have a landing-page strategy. Read more

Google is testing a pronunciation feature in web search
Check out this cool new feature Google is experimenting with in search. Read more

From Search Engine Roundtable

Google Search Console Manual Action Reviews May Give You More Details
Generally, I always thought you only submit a review request for a manual action when you fixed the problem. Read more

Google Link Schemes Now Includes Contractually Requiring Follow Links
Over the past few months, Google added to their link schemes guideliens page a line that basically says you cannot require someone to link to you without the nofollow attribute. Read more

Google: Searchers Can Tell The Difference Between Search Ads & Organic Listings
There have been many claims and studies that say searchers have a hard time telling the difference between the paid search ads and the free organic listings. Read more

Agency Claims They Are A “Google Partner SEO Agency”; Google Calls Them Out
Someone asked John Mueller of Google if it is true that a statement off an SEO company’s web site was legit Read more

Google: We Don’t Skip Indexing Content That Is Over-Saturated On The Web
Someone asked Google’s John Mueller if Google might skip crawling and indexing content that Google knows they have enough content around. Read more

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