The biggest trends & changes in PPC so far in 2017

From new products to ads updates to targeting changes, here’s a look at the paid search changes that mattered most. Read more

From Search Engine Land

Wimbledon championship Google doodle marks 140th anniversary of world’s oldest tennis tournament
The animated image, designed by Gerben Steenks, leads to a search for Wimbledon championship. Read more

How to inject urgency into your product pages
Hurry! Act now! Contributor Ben Jacobson shares five ways to instill a sense of urgency into your content to increase your conversion rate. Read more

From Search Engine Roundtable

Submit Your Data On Google’s June 25th Algorithm Update
As you know, we are pretty confident there was a nice Google algorithm update around June 25th. Read more

Google Safe Search Filter On URL Level
Did you know Google’s SafeSearch filter is not set at a site level but rather a URL by URL basis. Read more

No Way To Schedule Or Automate Google Posts, Yet.
Google Posts went live a couple weeks ago, which lets businesses with Google My Business listings post content directly into their local box in the search results. Read more

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