This article outlines the process used to successfully build up traffic for a brand-new website — without using any tricks or hacks. Read more

From Search Engine Land

This script automates adding any AdWords data to a Google spreadsheet
Feeling bogged down by all the reports you need to create for your AdWords campaigns? Columnist Frederick Vallaeys has put together a script that may help. Read more

From Marketing Land

More content, less traffic: Part II
Trying to determine whether it’s worth your time to invest in ever more website content? Read more

Google goes after mobile native advertising with new AdSense formats
Publishers can now add the three new formats to their mobile sites, creating more inventory for responsive ads. Read more

New evidence highlights the conversion lift of mobile optimisation
This article takes a look at new numbers on mobile conversion rates and shares three tactics you can put into action now to boost your bottom line. Read more

From Search Engine Roundtable

Google Can Index Content In iFrames
An interesting question was asked in the last Google hangout with John Mueller at the 21:16 mark into the video. The question was around controlling or influencing Google to index the page of content that is embedding the iframe over the source of that content… Read more

Google Posts Expire In About 7 Days
I don’t see the information currently in the help documents but it appears the Google Posts you make in Google My Business expires around seven days later. Read more