From Search Engine Land
Bing Ads now shows remarketing bid adjustment suggestions based on CPA data
Suggestions are available in the Opportunities tab. Read more
Alert! Abnormal organic CTR detected. Automatic detection of poorly performing meta data
Wondering where to start with increasing your organic click-through rates? This article identifies low-performing organic listings so that you can start testing. Read more
Mobile & desktop SEO: Different results, different content strategies
You can’t simply make your site responsive and truly call it mobile-ready. To really adjust to the dramatic rise of mobile search, you need to understand how people are using these devices for finding things. Read more
Google Analytics adds feature to unify users to Google AMP Cache pages & non-AMP pages
The AMP Client ID API requires a simple code change to unify users who visit an AMP page from Google mobile search and also view non-AMP pages. Read more
Google My Business now lets businesses edit their listings directly in search results
After months and months of testing, Google is rolling out inline editing in search for local businesses. Read more
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